Every year in Newfoundland and Labrador, thousands of icebergs break off from glaciers and travel south where they melt into the sea. This water is so naturally pure, even the oxygen liberated during the melting process is cleaner than what is naturally found on Earth. After much pondering on how best to leverage this pristine water, we came to the only natural conclusion: vodka. Sure, it might seem a bit extreme to go to such lengths to make vodka, but we recognize that one cannot live on a mediocre martini. Handing crafting our vodka using the purest water this planet has to offer results in the smoothest, best tasting vodka. And that’s worth the effort!